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As an innovator in self-service cafes, we are excited to share that Morsl has been shortlisted as a Finalist in the National Retail Awards 2021.

The Small Retailer of the Year Award is for businesses with fewer than 19 employees, that continues to innovate and grow at a time of disruption, and that successfully positions themselves as a desirable brand to work for, a respected brand to buy from, whilst providing a unique customer experience.

Despite the challenges we faced, Morsl repositioned its offering to see a 288% increase in revenue from pre-COVID levels, we expanded into Victoria, opened further locations in NSW and increased our headcount by 200%.

The winner is announced on Friday, 27th August. Wish us luck 🙂

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